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Table of Contents
The Charm of the Indian Market
- With a massive population of 1.4 billion, India presents vast market opportunities.
- India boasts over 560 million internet users, second only to China, showcasing immense potential.
- In recent years, the widespread adoption of the internet and the growth of the middle class have spurred the development of the gaming industry.
- In 2020, relevant institutions estimated the value of India’s gaming industry at $930 million, with expectations of an annual growth rate of 41%.
Sports Betting in India
Locals habitually categorize betting games into games of chance and games of skill.
- Games of Skill: These are games where victory is achieved through skill, including Rummy, Poker, Horse Racing, and Fantasy Sports.
- Games of Chance: These are purely based on luck, such as lotteries.
Additionally, locals also enjoy various sports betting, including cricket, football, basketball, hockey, and badminton.
Cricket
In India, cricket is the most popular sport. The level of enthusiasm for cricket among locals is astonishing. Out of India’s 1.4 billion population, at least 85% follow cricket matches.
Cricket is not just a sport in India; it represents the nation’s spirit. Consequently, a large number of people participate in cricket betting every year. The Indian Premier League (IPL) is a particularly popular event for local bettors. Therefore, to enhance player interest and activity, we integrate excellent cricket games in our white label solution.
Popular local events include the Indian Premier League (IPL), Indian Super League (ISL), Pro Kabaddi League (PKL), Caribbean Premier League (CPL), and others.
Fantasy Sports Games
Fantasy sports games allow fans to predict outcomes of real-world events. It tests fans’ strategic planning and knowledge of participating teams. Before the match starts, players can create their team lineups based on their analysis. Once the match begins, the virtual teams chosen on the fantasy sports platform convert into points based on actual game results. The cumulative scores of each player determine the total score for the player in that round. Higher scores lead to higher rankings and potentially higher prize distributions.
Through our sports white label solution, you will be able to create an attractive betting platform that meets the passion and demand of Indian players for sports betting.
Local Languages
Understanding the local languages is crucial when entering the Indian market. While many people in India can use English, most users are more comfortable with local languages. It’s advisable to start with English and later translate into Hindi, the national language, to cater to a broader audience.
Kzing white label solution also features language switching capabilities, which is beneficial for adapting to diverse linguistic preferences in different regions.
Preferred Payment Methods for Indian Players
Our white label solution supports the most commonly used payment methods by Indian players, including debit cards, credit cards, e-wallets, bank transfers, and virtual currencies.
Debit Cards, Credit Cards
Debit and credit cards are the most popular payment channels for online gambling in India. Our solution integrates options like Visa, MasterCard, and debit cards for convenient deposits and withdrawals.
E-Wallets
In addition to cards, our white label solution can also integrate local e-wallets. E-wallets provide an added layer of security against online crime and offer a relatively secure method for fund transfers.
Bank Transfers
Bank transfers are another common remittance method in gambling platforms. Although slower and sometimes incurring transaction fees per transaction, they are widely used due to their broad accessibility.
Cryptocurrencies
Furthermore, we support transactions with cryptocurrencies. Currently, Bitcoin and Ethereum are widely accepted virtual currencies in Indian gambling games. Virtual currency transfers are also the fastest transaction method available.
Unlock the Indian Market with Kzing as Your Strongest Support
We not only have top-tier teams to create high-quality white label services for you, but also possess rich industry resources, experience, technology, and targeted strategies to help you expand into the Indian market. Click to explore our India demo site.
FUN88 is pioneering as the first operator to collaborate with Kzing in exploring the Indian market.
Expanding into the Indian market is no longer a dream! Trust Kzing to deliver miracles like never before!
For any inquiries about our products and services, please feel free to contact our business manager for more information.